#Live5to9
Il Fornello Danforth & Il Fornello Ajax
Social Media Campaign Concept
(Spec Project)
WINNER of Social Media Strategy Competition
Facebook: Sara Morgado
Twitter/X: Priscilla Loo
Instagram: Sun Kyung Lee
TikTok: Abbey Sharp
Social Media Campaign Concept
(Spec Project)
WINNER of Social Media Strategy Competition
Facebook: Sara Morgado
Twitter/X: Priscilla Loo
Instagram: Sun Kyung Lee
TikTok: Abbey Sharp
About the Brand:
Il Fornello is a causal, fine dining Italian restaurant group, located in the Golden Horseshoe region, that offers wood-oven baked pizza.
Objective:
Create a social media campaign to help promote their $12 pizza dine-in special and drive traffic for Mon-Thur dining.
Insight:
People are tired after work. After working from 9-5, people are looking to make the most with the limited time left in the day.
Strategy:
Highlight what people can do to reclaim their after-work 5-9.
Il Fornello is a causal, fine dining Italian restaurant group, located in the Golden Horseshoe region, that offers wood-oven baked pizza.
Objective:
Create a social media campaign to help promote their $12 pizza dine-in special and drive traffic for Mon-Thur dining.
Insight:
People are tired after work. After working from 9-5, people are looking to make the most with the limited time left in the day.
Strategy:
Highlight what people can do to reclaim their after-work 5-9.
